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BUSINESS MUM OF THE YEAR AWARD 2008 BUSINESS MUM OF THE YEAR AWARD 2008
Last year's winner Last year's finalists
Meet Sarah Steel and the rest of 2007’s finalists. Get tips on how to write a winning application for 2008.
Research Business mum doing research

Have you ever wondered how much mums who own their own businesses contribute to the economy, or what makes them so successful?

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Mum Magnates - 2008 Research

The Juggling Act - 2007 Research

Yell Ltd

Queens Walk
Reading, Berkshire
RG1 7PT
United Kingdom
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Finalist: Nadine Lewis, Bury, Lancashire

In 2003 Nadine lived through every mother's nightmare, getting separated from her young son while shopping in the Trafford Centre. After this frightening incident, Nadine was inspired to set up IdentiKids - her business which provides a wide range of discreet ID solutions for children.
Nadine now sells her wristbands and medical jewellery - hand-crafted and unobtrusive emergency ID tags for those with medical conditions - in more than 1,500 stores nationwide.

www.identify-me.co.uk

Nadine’s tips:
  • Don’t be too hard on yourself. Accept that you won’t do everything right all the time and that you will experience guilt for working so hard.  Prepare to make the occasional compromise
  • Find out what you can delegate in your life. Personally, I would rather spend time working than cleaning the house, so I have someone who comes in to do it for me
  • Promote yourself and your business every day. This could take the form of a major project like a press release, or posting a special offer on a forum/during a sales call. I won’t go to bed without making sure I have done at least one thing to promote myself every day

Tip on filling out the application form:
  • Think about it like you are writing about someone else. It can be hard to write these things without getting embarrassed!
We hope you find the information on this site helpful and that it encourages you to develop your ideas.
Top ten contactsBusiness mum contacting suppliers

Quick links to the top ten Yell.com classifications recommended by Sarah Steel and other finalists of the 2007 Prowess Awards. Because mums know best…

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Advertise your basic business details on Yell.com, Yellow Pages 118 24 7 and in Yellow Pages - for free!

Your Comments

I set up my own company last year and it's certainly been a rollacoaster of a ride. I loved Jane Hopkins comment. We are organising a fantastic free family event called Brighton Baby Expo in June working with Jo Jo Maman Bebe and Gymboree and welcoming hundreds of exhibitors. We are featuring a special seminar on the challenges 'mumtrepreneurs' face with the Mums in Biz Founder and Dragons Den survivor Julie White of Truly Madly Baby. We would love to welcome any biz mums along ! brightonbabyexpo.co.uk

Suzanne Borrell, Brighton and Hove